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WooCommerce
A WooCommerce store scoring below 30 on PageSpeed, losing customers at checkout.
An online store on shared hosting was consistently scoring below 30 on Google PageSpeed. Checkout abandonment was high and the product catalogue was slow to load.
Problem
An online store on shared hosting was consistently scoring below 30 on Google PageSpeed. Checkout abandonment was high, and the product catalogue was slow to load even with few items. The backend was equally frustrating to manage.
Approach
Migration to a managed VPS, server-side caching configuration, image optimization pipeline, plugin audit and checkout flow simplification. We prioritized the checkout path first, then addressed catalog speed and backend workflow.